Wild Turkey is a brand of Kentucky straight bourbon whiskey distilled and bottled by the Austin, Nichols division of Campari Group.
A group of friends from Australia dubbed ‘2 Mates and a Fat Man’ won Wild Turkey’s international The A-List contest for an all expense paid trip to Vegas.
Modstar was selected to capture their adventures due to our expertise in travelogues and behind-the-scenes video.
: Tell the story of 2 Mates and a Fat Man’s escapades in Las Vegas in a short action packed sizzle reel
Solution: We decided to take an observational approach. We first made sure our subjects felt comfortable enough to forget us. Our team filmed the winners eating in the best restaurants, partying at nightclubs, and seeing the attractions. With great reportage and innovative shots ‘in the can’ we went to the editing room to tell the story.
Results: Our video piece was featured on the Wild Turkey site.