Modstar was selected to get people excited about the Simpsons’ 400TH Episode premiere.
: Inspire fans and newcomers to be a part of the Simpsons’ premiere.
Solution: Show fans just how monumental 400 Simpsons’ episodes are by encouraging people to explore every episode through a fun, intuitive user experience. The motion rich application we created drove fans to navigate the entire catalog, read synopses, watch video clips, and download exclusive media.
Results: The promotion was heralded as one of Fox’s most successful.